Maximum ROKC Processes

Budgeting/Fighting for Your Gross Margin (Slides)

Link to webinar video: ...
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Is Your Marketing A Gamble?

How many times have you heard or participated in discussions about the effectiveness of marketing dollars? Personally, I can't even ...
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How To Split Equity In Your Startup?

It seems like not a day goes by without someone posting somewhere on the Internet a question asking how to ...
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Value & Price

Value & Pricing: The Great Enigma

One of the most challenging issues for any business is to understand the relationship between value and pricing. On the ...
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Leading a Customer-Centric Business

Leadership has changed over the decades in substance but not in form. To be clear, leaders still have to identify ...
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Productive Teams is Child’s Play

Recently, I had my nieces over for a sleepover and a couple with a daughter of the same age for ...
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I Want To Hear What You Have To Say

Most of my life, I have been told I have something to say about everything. In some cases, this was ...
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What Do You Expect

For those of you who read my posts on a regard basis, you know my view that a business exists ...
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How to Grow Your Business Using: ROKC, BMC & VPC

For a while now, I have developed an interest - from afar - for Alexander Osterwalder's Business Model Canvas (BMC) ...
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Better to Adapt than Change

When I was in college when I had the good fortune to meet a well respected Time magazine journalist who ...
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Like Rabbit Hunting, Snare Clients

Almost once a week, sometimes more, I have to admonish my clients for engaging in activities that are not efficient ...
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ROKC’in Ideas

So many "wannapreneurs" approach us with ideas that we decided to dedicate a special article to them. If you have ...
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